We believe intentionality is at the core of being a strategic company. In fact, we define strategy as "intentionally fulfilling a company's why." So to be strategic, you must (1) know why you exist, and (2) seek to execute your why with intention. This means running your business on purpose instead of letting it run by itself.
But so many struggle with why they exist. Can you complete this sentence.. "We exist to..."? It's hard, but central to becoming strategic. The second part of our definition is centered around execution. Once you know the strategy, you then move to execution. Our courses are meant to teach you strategy, which will bring clarity to your execution. We hope that the payoff for you is a changed mind so that you will see a straighter path forward in executing a strategic company!